Metastatic Breast Cancer Awareness Day is observed every year on October 13 to bring attention to the specific challenges faced by individuals living with metastatic breast cancer (MBC), also known as Stage IV breast cancer. While breast cancer awareness is promoted throughout the month of October, this day specifically highlights the needs of those dealing with the most advanced form of the disease.
In this blog, we’ll explore what MBC is, why raising awareness is so important, and the actionable steps you can take to make a difference in the lives of people living with metastatic breast cancer.
What is Metastatic Breast Cancer?
Metastatic breast cancer (MBC) is breast cancer that has spread beyond the breast and nearby lymph nodes to other parts of the body, such as the bones, liver, lungs, or brain. It is also referred to as Stage IV breast cancer.
While early-stage breast cancer may be treatable and potentially curable, metastatic breast cancer is chronic and incurable, though it can often be managed with ongoing treatment. People living with MBC undergo continuous treatment to control the spread of the cancer, and their journey is typically filled with both physical and emotional challenges.
Key Facts About Metastatic Breast Cancer:
- Approximately 30% of early-stage breast cancer cases eventually become metastatic.
- 6% of breast cancer diagnoses are metastatic at the time of initial diagnosis.
- Median survival after an MBC diagnosis is about 3 years, though many individuals live longer with advances in treatment.
These facts highlight the need for greater awareness, research, and support to improve both quality of life and treatment outcomes for people living with MBC.
Why Metastatic Breast Cancer Awareness Day Matters
While breast cancer awareness is crucial, much of the focus during Breast Cancer Awareness Month is on early detection and treatment. This can leave those living with metastatic breast cancer feeling overlooked. Metastatic Breast Cancer Awareness Day exists to shift that focus, bringing attention to the unique struggles of those who face the challenges of Stage IV breast cancer every day.
The Importance of Raising Awareness:
- Understanding and Support: MBC patients face ongoing treatments with no endpoint. Raising awareness helps others understand the daily realities these individuals live with, such as managing side effects, handling emotional strain, and balancing treatments with day-to-day life.
- Advocating for More Research: Despite its critical importance, only about 7-10% of breast cancer research funding goes toward studying metastatic breast cancer. Awareness days like this one push for more research to develop better treatments and, hopefully, a cure.
- Breaking the Silence: Many MBC patients feel isolated, as their experience is often different from those who are in remission after early-stage breast cancer. Raising awareness fosters a more inclusive conversation about breast cancer, ensuring that no one is left out.
How You Can Support Metastatic Breast Cancer Awareness Day
Whether you know someone with MBC or want to get involved in the fight, there are many meaningful ways to support those living with metastatic breast cancer. Here are five ways to take action and make a difference:
1. Wear and Share the MBC Ribbon
One simple way to show solidarity is by wearing the Metastatic Breast Cancer Awareness ribbon. Unlike the traditional pink ribbon, the MBC ribbon features a mix of pink, green, and teal:
- Pink: Represents the legacy of breast cancer awareness.
- Green: Symbolizes renewal and hope.
- Teal: Stands for healing and spiritual awareness.
You can wear the ribbon on October 13 and throughout the month of October to show your support. Encourage others to do the same and explain the meaning behind the colors.
2. Share Stories and Facts on Social Media
Social media is a powerful platform for raising awareness and spreading information. On October 13, consider sharing facts about MBC, personal stories from those living with the disease, or infographics that highlight the unique challenges of metastatic breast cancer.
Use these hashtags to increase visibility:
- #MetastaticBreastCancer
- #Stage4NeedsMore
- #MBCaware
- #October13
Sharing real-life stories or personal testimonials can help normalize conversations about MBC and encourage others to learn more about it.
3. Donate to Metastatic Breast Cancer Research
Research is vital to improving the quality of life for those with MBC and, eventually, finding a cure. Consider donating to organizations that are specifically focused on metastatic breast cancer research. Some reputable organizations include:
- METAvivor: 100% of donations go directly to metastatic breast cancer research.
- Metastatic Breast Cancer Network (MBCN): Supports both research and patient advocacy.
- Breast Cancer Research Foundation (BCRF): Funds innovative research focused on MBC treatments.
Even small donations can contribute to life-saving research that offers hope to people living with MBC.
4. Participate in or Organize Fundraising Events
Another impactful way to support MBC is by joining or organizing fundraising events, either locally or virtually. Many organizations host walks, runs, and virtual events throughout October to raise funds for metastatic breast cancer research.
Steps to Organize a Successful Event:
- Partner with local businesses to sponsor the event.
- Promote the event through social media, local media outlets, and community centers.
- Offer engaging activities like raffles, giveaways, or guest speakers to attract more participants.
These events not only raise much-needed funds but also bring the community together to show support for MBC patients.
5. Support Someone Living with Metastatic Breast Cancer
If you know someone with metastatic breast cancer, there are many ways you can offer support that can make a big difference in their life. Here are a few ideas:
- Emotional Support: Simply being there to listen or spend time with someone can provide a huge emotional boost.
- Help with Daily Tasks: MBC patients often face fatigue and other physical challenges. Offering to run errands, help with household chores, or provide meals can ease their burden.
- Gifts and Care Packages: Small gifts like books, cozy blankets, or care packages with self-care items can brighten someone’s day and show that you care.
Sometimes, it’s the little things that have the greatest impact.
Advocacy for More Research and Support
While raising awareness is essential, it’s also critical to push for more funding and research specifically for metastatic breast cancer. Many breast cancer organizations do incredible work, but MBC research remains underfunded compared to early-stage breast cancer research.
By advocating for more research dollars and greater attention to MBC, you can help ensure that people living with this disease receive the care, treatment, and hope they deserve.
Conclusion: Every Action Counts
Metastatic Breast Cancer Awareness Day on October 13 is about more than just spreading awareness. It’s about recognizing the unique struggles of those living with Stage IV breast cancer, supporting them in their daily challenges, and pushing for more research that could lead to life-saving treatments.
Whether you wear the MBC ribbon, share stories on social media, donate to research, or simply offer a helping hand to someone you know, every action counts. Together, we can create a future where people living with metastatic breast cancer receive the understanding, care, and hope they need.
Take the time to get involved this October 13—and make a real difference in the fight against metastatic breast cancer.